Privacy Policy

1. Introduction

This Privacy Policy describes how Storewise ("we," "our," or "us") collects, uses, and shares your personal information when you use our SaaS platform and related services (collectively, the "Service"). This policy applies to storewise.in and all associated services.

We are committed to protecting your privacy and maintaining the security of your personal information. This policy complies with applicable data protection laws, including the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and other relevant privacy regulations.

2. Information We Collect

2.1 Information You Provide

• Account Information: Name, email address, company name, job title, phone number, billing address
• Payment Information: Credit card details, billing information (processed through secure third-party payment processors)
• Profile Information: User preferences, settings, and customizations
• Content Data: Data, files, documents, and other content you upload or create using our Service
• Communications: Messages, feedback, and correspondence with our support team

2.2 Information We Collect Automatically

• Usage Data: How you interact with our Service, features used, time spent, click patterns
• Technical Information: IP address, browser type, device information, operating system
• Log Data: Access logs, error logs, performance metrics
• Cookies and Tracking: Information collected through cookies, web beacons, and similar technologies

2.3 Information from Third Parties

• Integration Data: Information from third-party services you connect to our platform
• Business Partners: Information received from authorized partners and resellers
• Public Sources: Publicly available information to enhance our services

3. How We Use Your Information

We use your personal information for the following purposes:

3.1 Service Provision

• Provide, operate, and maintain our SaaS platform
• Process transactions and manage your account
• Deliver customer support and technical assistance
• Send service-related communications and updates

3.2 Improvement and Development

• Analyze usage patterns to improve our Service
• Develop new features and functionality
• Conduct research and analytics
• Perform quality assurance and testing

3.3 Marketing and Communications

• Send newsletters, product updates, and promotional materials (with consent)
• Conduct surveys and gather feedback
• Provide information about related services
• Personalize your experience

3.4 Legal and Security

• Comply with legal obligations and enforce our terms
• Protect against fraud, abuse, and security threats
• Resolve disputes and investigate violations
• Maintain audit trails and compliance records

4. How We Share Your Information

We may share your personal information in the following circumstances:

4.1 Service Providers

We work with trusted third-party service providers who assist in:

• Cloud hosting and infrastructure
• Payment processing
• Email delivery and communications
• Analytics and monitoring
• Customer support tools

4.2 Business Transfers

In connection with any merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

4.3 Legal Requirements

We may disclose information when required by law, court order, or government request, or to protect our rights and safety.

4.4 With Your Consent

We may share information for purposes not described in this policy with your explicit consent.

4.5 Aggregated Data

We may share anonymized, aggregated data that cannot identify you for research, analytics, or business purposes.

5. Data Security

We implement industry-standard security measures to protect your information:

5.1 Technical Safeguards

• Data encryption in transit and at rest (AES-256 or equivalent)
• Secure Socket Layer (SSL/TLS) connections
• Regular security assessments and penetration testing
• Access controls and authentication mechanisms
• Automated backup and disaster recovery procedures

5.2 Administrative Safeguards

• Employee training on data protection
• Access controls based on principle of least privilege
• Regular security policy reviews and updates
• Incident response procedures
• Background checks for employees with data access

5.3 Physical Safeguards

• Secure data centers with restricted access
• Environmental controls and monitoring
• Secure disposal of hardware and media

6. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services to you
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Fulfill legitimate business purposes

Specific Retention Periods:

• Account information: Duration of account plus 7 years
• Usage and log data: 2 years
• Marketing communications: Until opt-out plus 3 years
• Payment information: As required by financial regulations
• Content data: As long as you maintain your account plus 90 days after termination

7. Your Rights and Choices

Depending on your location, you may have the following rights:

7.1 Access and Portability

• Request access to your personal information
• Receive a copy of your data in a portable format

7.2 Correction and Deletion

• Correct inaccurate or incomplete information
• Request deletion of your personal information

7.3 Processing Controls

• Object to or restrict certain processing activities
• Withdraw consent where processing is based on consent

7.4 Marketing Preferences

• Opt-out of marketing communications
• Update your communication preferences

7.5 Account Management

• Update your account information
• Deactivate or delete your account

To exercise these rights, contact us at [email protected].

8. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Remember your preferences and settings
• Analyze website traffic and user behavior
• Provide personalized content and advertisements
• Enable certain features and functionality

Types of Cookies:

• Essential: Required for basic website functionality
• Performance: Help us understand how visitors use our site
• Functional: Remember your preferences and choices
• Marketing: Deliver relevant advertisements and content

You can control cookies through your browser settings, but this may affect site functionality.

9. International Data Transfers

We may transfer your information to countries outside your jurisdiction. When we do:

• We ensure adequate protection through appropriate safeguards
• We comply with applicable cross-border transfer requirements
• We may rely on adequacy decisions, standard contractual clauses, or other approved mechanisms

10. Children's Privacy

Our Service is not directed to individuals under 16 years of age. We do not knowingly collect personal information from children. If we discover we have collected information from a child, we will promptly delete it.

11. Third-Party Links and Services

Our Service may contain links to third-party websites or integrate with external services. This privacy policy does not apply to such third parties. We encourage you to review their privacy policies before providing any information.

12. Updates to This Policy

We may update this privacy policy periodically to reflect changes in our practices or legal requirements. We will:

• Post the updated policy on our website
• Update the "Last Updated" date
• Notify you of material changes via email or through our Service
• Obtain consent for material changes where required by law

13. Contact Information

For questions about this privacy policy or our data practices, contact us:

Data Protection Officer: [email protected] (if applicable)

14. Regional Privacy Rights

14.1 European Union (GDPR)

If you are in the EU, you have additional rights under GDPR, including the right to lodge a complaint with your local supervisory authority.

Legal Basis for Processing:

• Contract performance
• Legitimate interests
• Legal compliance
• Consent (where applicable)

14.2 California (CCPA)

California residents have specific rights regarding their personal information, including:

• Right to know about information collected
• Right to delete personal information
• Right to opt-out of sale (we do not sell personal information)
• Right to non-discrimination

14.3 Other Jurisdictions

We comply with applicable privacy laws in jurisdictions where we operate. Contact us for information about rights specific to your location.