Storewise
Saibal Dutta
Saibal Dutta

January 12, 2025

Case Study
2 MIN READ

Storewise & Gits Food

A Case Study on Streamlining Supply Chain for Growth

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In the dynamic landscape of India's FMCG sector, Gits Food, with a revenue exceeding 1000+ crores, sought to enhance its sales volumes without increasing expenditures. They chose Storewise, a flexible warehousing and seamless logistics provider, to fortify their distribution framework. This case study delves into how this strategic alliance led to impressive sales growth and operational excellence.

Introduction

Challenge

Gits Food faced the challenge of streamlining its inventory management and distribution to cater to an expanding market base. With a diverse product range and varied sales channels like Modern Trade, Institutional Sales and Fairs, apart from General Trade, traditional warehousing solutions were proving inadequate. They needed a partner who could offer seamless logistics, real-time inventory tracking, while maintaining strong distributor relations.

Solution

Storewise stepped in with its innovative approach to warehousing and logistics. Our key actions included:

  • Scalable Storage & Seamless Logistics: We provided flexible warehousing that adapted to seasonal demands, ensuring Gits Food could manage inventory without the constraints of fixed space. We further reduced their overall transportation costs, directly benefiting Gits Food’s profitability.
  • Integrated Technology Platform: Our state-of-the-art Warehouse Management System (WMS) offered real-time visibility and control over inventory levels, thereby streamlining operations and reducing waste.
  • Strategic Distribution Network: With strategically located fulfillment centers, we ensured quicker turnaround times and cost-effective transportation, directly impacting Gits Food’s bottom line.
  • Focused Distributor Engagement: Recognizing the importance of relationships in the Indian market, we prioritized personalized distributor support, enhancing the overall supply chain reliability.

Results:

The partnership with Storewise yielded remarkable results for Gits Food:

  • Operational Efficiency: The stock turnover rate improved by 25%, indicating reduced food wastage and savings on warehousing space.
  • Cost Reduction: Logistics expenses saw a 15% decrease due to optimized operations.
  • Enhanced Sales: Gits Food managed a 30% YoY growth in sales and without the same change in expenses, to our flexible warehousing support.
  • Market Reach: The improved distribution network aided a 20% expansion in market penetration, contributing significantly to Gits Food's long-term sales growth.